The purpose of Brand Label Registration is to ensure that labels sold in New York are in compliance with both State and Federal labeling regulations and that the product in the container to which the label is attached is safe for public consumption. Further, it is the purpose of Brand Label Registration to ensure that no deceptive health/benefit claims are present on the label.
Brand Label Registration is required for all liquor, beer, wine products, and wine specialties sold in NY. It is also required for wines containing 7% alcohol or less. While wine over 7% alcohol does not require registration, it does require submission of an appointment letter and Federal label approvals.
Registration requirements for cider are changing as of 1/15/2014. Please use the Guide to Registering Cider Brand Labels in NYS to determine how you want to register your labels.
PLEASE CHECK THIS PAGE ON A REGULAR BASIS SO THAT YOU ARE AWARE OF CHANGES TO LAWS/REGISTRATION PROCEDURES.